Indianapolis Business Daily

What is your decision making behavior for the following products?

What Brands do you typically buy for these products? 1. Pizza 2. Peanut Butter 3. Laundry Detergent 4. Shampoo 5. Coffee 6. Ice Cream -How much time and effort do you put into making your decision? -How do you select the brand you use?

Public Comments

1. 1. Brooklyn Sal's 2. Jif 3. Tide 4. American Crew citrus mint 5. Timothy's 6. Don't buy it, make it No time & effort at all in making these routine decisions and brand selection is made on a "did you buy it before and did you like it?" basis.
2. 1. I only get pizza from really good pizzarias 2. Skippy or Peter Pan 3. Tide 4. usually Pantene 5. Folgers or Martensens 6. Occasionally from Carvel or other ice cream parlor. I don't put too much time and effort into choosing. I usually just pick up what I know that I like or what works well.